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Michael Seid and Kay Ainsley

Michael Seid and Kay Ainsley

Managing Director and Managing Director, MSA Worldwide
Kay Ainsley and Michael Seid are two of the most respected advisors in franchising. Kay is past chairman of the IFA's professionals committee, the Supplier Forum, Chairman of the IFA's International Committee, and a former board member of the IFA. Formerly with Domino's Pizza responsible for international expansion. Michael Seid has served on the IFA's board for over fifteen years, is an author, university professor, social franchisor, and the 2025 Global Franchise Hall of Fame inductee. Michael and Kay lead a team of experts that have won the Global Franchise Best Consultancy Award three times in the past four years. MSA Worldwide are advisors to franchisors internationally, and design and develop franchise systems, create manuals and training programs and expansion programs, and are also litigation experts and C-Suite mentors.
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