Speakers

Matthew Haller is the President & CEO of the International Franchise Association (IFA). With over 12 years at IFA, he has held key roles, including Communications Director, Chief of Staff to the CEO, and Senior Vice President of Government Relations. Since becoming CEO in 2021, Matt has strengthened IFA’s mission to protect, enhance, and promote franchising, leading to double-digit revenue growth and expanded member value. He spearheaded IFA’s Open for Opportunity campaign to improve public perception of franchising and restructured the IFA Foundation and educational programs. A strong advocate for franchising, he has defended the business model against regulatory threats, helped secure pandemic relief for franchises, and influenced policy nationwide. Previously, he held leadership roles at the Pharmaceutical Care Management Association and the U.S. Chamber of Commerce. Matt is a recognized expert, frequently quoted in The Wall Street Journal, The New York Times, and POLITICO.